Stop guessing why users drop off

Whys shows you what causes friction and what to fix.
No replays. No tagging. Just clarity.

You See the Behavior

Whys shows you what causes friction and what to fix.
No replays. No tagging. Just clarity.

Sessions Analysed

23 patterns found

Real-Time Analytics

Drowning in Data. Starving for Insight.

You're tracking clicks, scrolls, drop-offs, but making sense of it all still means watching replays, running interviews, or guessing.
You deserve better.

Real-Time Analytics

Drowning in Data. Starving for Insight.

You're tracking clicks, scrolls, drop-offs, but making sense of it all still means watching replays, running interviews, or guessing.
You deserve better.

Instant Clarity

Behavior is noisy.
Whys finds the signal.

You are switching between heatmaps, funnels, replays and interviews. Just to understand a single behaviour
It slows down iteration and leaves real problems undiscovered

Whys gives you one place to see what happened, why it happened and what to do next

Instant Clarity

Behavior is noisy.
Whys finds the signal.

You are switching between heatmaps, funnels, replays and interviews. Just to understand a single behaviour
It slows down iteration and leaves real problems undiscovered

Whys gives you one place to see what happened, why it happened and what to do next

Detects behavioural patterns

branch-1

3 Patterns
found

New session study

Multiple user sessions logs

Image Upload Error

unsupported format

Reasoning

insight cards explain the why

Click Loops

possible UX friction
or confusion

Detects behavioural patterns

branch-1

3 Patterns
found

New session study

Multiple user sessions logs

Image Upload Error

unsupported format

Reasoning

insight cards explain the why

Click Loops

possible UX friction
or confusion

Detects behavioural patterns

branch-1

3 Patterns
found

New session study

Multiple user sessions logs

Image Upload Error

unsupported format

Reasoning

insight cards explain the why

Click Loops

possible UX friction
or confusion

What Changes With Whys?

Built for Product Teams Who Need to Move Fast.

With Whys, product teams move from reactive to proactive. You stop digging and start deciding
Here’s how your process improves

Without Whys

Without Whys

With Whys

With Whys

Understanding user behavior

Endless replays, vague guesses

Clear, contextual explanations

Understanding user behavior

Endless replays, vague guesses

Clear, contextual explanations

Understanding user behavior

Endless replays, vague guesses

Clear, contextual explanations

Getting to insight

Slow, scattered, and reactive

Instant, focused, and actionable

Getting to insight

Slow, scattered, and reactive

Instant, focused, and actionable

Getting to insight

Slow, scattered, and reactive

Near-zero

Explaining decisions

“We think this might be the problem…”

“Here’s what’s happening and why”

Explaining decisions

“We think this might be the problem…”

“Here’s what’s happening and why”

Explaining decisions

“We think this might be the problem…”

“Here’s what’s happening and why”

Making product calls

Based on gut and debate

Backed by pattern recognition + data

Making product calls

Based on gut and debate

Backed by pattern recognition + data

Making product calls

Based on gut and debate

Backed by pattern recognition + data

Team alignment

Everyone sees something different

Everyone acts from the same insights

Team alignment

Everyone sees something different

Everyone acts from the same insights

Team alignment

Everyone sees something different

Everyone acts from the same insights

How it works

3 Simple Steps

Add our recorder

Add 2 lines of code. That’s it. No schema setup. GDPR-safe.

Add our recorder

Add 2 lines of code. That’s it. No schema setup. GDPR-safe.

Add our recorder

Add 2 lines of code. That’s it. No schema setup. GDPR-safe.

Track real sessions

We capture user behaviour across your product automatically.

Track real sessions

We capture user behaviour across your product automatically.

Track real sessions

We capture user behaviour across your product automatically.

Get high-signal insights

You'll see clear friction points and what to change - in plain language.

Get high-signal insights

You'll see clear friction points and what to change - in plain language.

Get high-signal insights

You'll see clear friction points and what to change - in plain language.

Get Early Access

Understand Why Users Struggle
and What to Do About It.

Let Whys surface the signal inside your sessions.

Whys is in private beta and we are testing with selected teams. Drop your email and we will reach out.

frequently asked questions

Common questions answered

Is Whys available now?

Yes — our lightweight MVP is live. You can upload JSON files from session tools like Hotjar or PostHog and let Whys surface insights.

Is Whys available now?

Yes — our lightweight MVP is live. You can upload JSON files from session tools like Hotjar or PostHog and let Whys surface insights.

Do I need to integrate with my product?

Nope. There’s no integration required at this stage — just upload your data and start uncovering friction points right away.

Do I need to integrate with my product?

Nope. There’s no integration required at this stage — just upload your data and start uncovering friction points right away.

Who is Whys for?

Whys is built for product teams who want to move fast — PMs, UX researchers, and founders looking for clarity without hours of manual work.

Who is Whys for?

Whys is built for product teams who want to move fast — PMs, UX researchers, and founders looking for clarity without hours of manual work.

What does Whys actually do?

It analyzes behavior patterns from your uploaded sessions, compares them to expected journeys, and explains why users drop off — with suggestions to improve your product.

What does Whys actually do?

It analyzes behavior patterns from your uploaded sessions, compares them to expected journeys, and explains why users drop off — with suggestions to improve your product.

Is there a free trial?

Yes. Early access is completely free — no credit card required. We’re looking for feedback from teams who care about great product decisions.

Is there a free trial?

Yes. Early access is completely free — no credit card required. We’re looking for feedback from teams who care about great product decisions.

Turn Behavior Into Clear Insight

© 2025. All rights reserved.

Turn Behavior Into Clear Insight

© 2025. All rights reserved.